Starter Kit Communication Controlling published

10 years of experience packed into one starter kit

In five chapters, the almost 80-page manual describes the essential basics, task packages, implementation steps and instruments for a successful introduction of communication controlling in companies and organizations. More than ten years of experience in conception and practical implementation have gone into the starter kit: Since 2006, the expert group communication controlling has been developing and discussing numerous methods, models and approaches for the professional management of corporate communication in an interdisciplinary team.

"How do I start?"

The authors Mark-Steffen Buchele, Rainer Pollmann and Walter Schmidt answer thefrequently asked question "How do I start?" In addition to terms, understandings and methods, the guide focusses on important connections, describes the importance of goals and their derivation process, and gives tried-and-tested tips. The book is aimed at communicators and controllers alike.

The publication is in German language. You can find a sample of the book here. The starter kit can be purchased in the Haufe Online-Shop. You can also contact us directly!